We delivered a custom Shopify build for bbhugme — where comfort, storytelling, and scalable UX come together in one cohesive brand experience.
Background
bbhugme is a Nordic brand offering award‑winning pregnancy and nursing pillows designed by healthcare professionals.
With ergonomic design and premium materials, they cater to expecting and new parents seeking comfort and quality. As their global presence grew, they needed a Shopify experience that matched their product credibility and functional design.
bbhugme is a Nordic brand offering award‑winning pregnancy and nursing pillows designed by healthcare professionals.
With ergonomic design and premium materials, they cater to expecting and new parents seeking comfort and quality. As their global presence grew, they needed a Shopify experience that matched their product credibility and functional design.
We built a completely custom Shopify store optimized for clarity, speed, and storytelling. The experience now supports product bundles, subscription routines, and guided discovery — all reflecting bbhugme’s commitment to comfort and care.
Customers flow seamlessly from learning to checkout.
After launch, bbhugme continued working with us via a Subscription model to support ongoing growth and enhancements.
Results
We built a completely custom Shopify store optimized for clarity, speed, and storytelling. The experience now supports product bundles, subscription routines, and guided discovery — all reflecting bbhugme’s commitment to comfort and care.
Customers flow seamlessly from learning to checkout.
After launch, bbhugme continued working with us via a Subscription model to support ongoing growth and enhancements.
