Hunter
Built for icons, styled for Scandinavia.

We launched the Swedish Shopify store for Hunter — combining local delivery features with global brand consistency.

Heritage meets function.


Hunter is one of the UK’s most iconic outerwear brands, known for its original Wellington boots and rainwear. When bringing the brand to the Swedish market via Shopify, the local team needed a store that honored the brand’s DNA — while adapting to the expectations of Nordic DTC customers.

https://hunterboots.se/

Heritage meets function.


Hunter is one of the UK’s most iconic outerwear brands, known for its original Wellington boots and rainwear. When bringing the brand to the Swedish market via Shopify, the local team needed a store that honored the brand’s DNA — while adapting to the expectations of Nordic DTC customers.

https://hunterboots.se/

The goal:

The mission: build a fast, modern storefront that integrates with Swedish payment and shipping flows, showcases Hunter’s heritage-rich products, and delivers a fully localized experience

— without compromising brand alignment with global assets.

The goal:

The mission: build a fast, modern storefront that integrates with Swedish payment and shipping flows, showcases Hunter’s heritage-rich products, and delivers a fully localized experience

— without compromising brand alignment with global assets.

The Plan:

We delivered an Essential Theme Build, tailoring a modern Shopify theme to reflect Hunter’s global identity — while making it work for the Swedish market.

The store was optimized for a smooth mobile experience, bold product visuals, and clear storytelling. We also ensured that campaign modules, product launches, and seasonal updates could be easily managed by the local team without compromising design integrity.

The project was completed in five weeks, followed by four weeks of post-launch support and training.

The Plan:

We delivered an Essential Theme Build, tailoring a modern Shopify theme to reflect Hunter’s global identity — while making it work for the Swedish market.

The store was optimized for a smooth mobile experience, bold product visuals, and clear storytelling. We also ensured that campaign modules, product launches, and seasonal updates could be easily managed by the local team without compromising design integrity.

The project was completed in five weeks, followed by four weeks of post-launch support and training.

Results:

The Swedish Hunter store now delivers a fully local DTC experience — fast, on-brand, and adaptable.

From seamless checkout to storytelling that matches the original UK aesthetic, the site supports both seasonal launches and everyday rain gear, built on Shopify's most flexible foundations.

Results:

The Swedish Hunter store now delivers a fully local DTC experience — fast, on-brand, and adaptable.

From seamless checkout to storytelling that matches the original UK aesthetic, the site supports both seasonal launches and everyday rain gear, built on Shopify's most flexible foundations.

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