
Nosto – Personalization & Recommendations for Shopify
Shopper attention is short — and generic experiences don’t convert.
In a world of endless options, brands that succeed are the ones that feel tailored, smart, and relevant.
That’s why we partner with Nosto, a powerful personalization platform built for ecommerce — and tightly integrated with Shopify.
Whether it’s product recommendations, dynamic content, or personalized search, Nosto helps create shopping experiences that feel like they were designed for each customer.
What is Nosto?
Nosto is a commerce experience platform that brings personalization, segmentation, and content targeting to Shopify merchants — without relying on guesswork.
Here’s what you can do with it:
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Show personalized product recommendations across PDPs, homepages, collections & cart
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Trigger popups, banners, and content blocks based on behavior or segments
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Use A/B testing to optimize layout, messaging, and merchandising
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Segment customers by behavior, purchase history, UTM, geography, and more
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Create landing pages and dynamic experiences — no dev needed
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Layer in AI-driven product discovery and search
Why we use Nosto at coi
We use Nosto when a Shopify store needs to:
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Boost AOV and conversion through smarter merchandising
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Deliver personalized content to different audiences
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Create seasonal or campaign-based layouts on the fly
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Target new vs. returning users differently
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Scale international or multi-market setups with local content
Nosto is especially powerful for:
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Fashion, beauty & lifestyle brands
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Multi-category stores with large catalogs
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Brands running frequent promotions or drops
Built for Shopify
Nosto integrates deeply with Shopify and Shopify Plus. Key features include:
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Real-time product sync & catalog management
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Theme-compatible widgets and modules
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Pre-built layouts and templates
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Seamless customer data sync via tags and metafields
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Works across Markets, headless builds, and Shopify Hydrogen
It also plays well with tools like Klaviyo, Rebuy, Yotpo and loyalty systems — making it easy to build a connected, conversion-focused stack.
Final Thoughts
Personalization is no longer optional — it’s expected.
Nosto helps us give Shopify stores the ability to treat every visitor like a VIP — at scale.